Automotive Thought Leaders Collaborate on Clubhouse

In just a few short weeks automotive leaders on clubhouse have democratized both their pain points and opportunities within the automotive landscape. Dealerships have been plagued by fragmentation for many years both on the vendor and technology side. This lack of innovation has sprung up a significant amount of tools, widgets, and websites that frankly … Continue reading Automotive Thought Leaders Collaborate on Clubhouse

How To Build Single Keyword Ad Groups

It doesn't take rocket science or expert knowledge to see why adding more granularity to your Google Ads account is a much more effect way to improve your paid search performance. In fact, segmentation allows for overall easier management and data visibility within your google ads account. Embracing more granularity and segmentation helps drive better … Continue reading How To Build Single Keyword Ad Groups

Lambos Digital Named Best Digital Marketing Firm in Charlotte by Digital.com

Lambos Digital Named Best Digital Marketing Firm in Charlotte by Digital.com The company was recognized among the top 15 agencies with broad online marketing capabilities and industry expertise  Charlotte, North Carolina – Digital.com, a leading independent review website for small business online tools, products, and services, has named Lambos Digital to its list of the … Continue reading Lambos Digital Named Best Digital Marketing Firm in Charlotte by Digital.com

Setting up Facebook Targeting For Success

Best Practices for Advertisers When advertisers create media plans and strategies to acquire customers on Facebook Ads it is important to ensure that the client’s business KPIs (Key Performance Indicators) are aligned to their marketing goals. This is sometimes overlooked and could be a very costly mistake. Facebook’s platform is built to allow for this … Continue reading Setting up Facebook Targeting For Success

Lambos Digital Awarded Best Pay-Per-Click (PPC) Agencies in Charlotte 2021

We are excited to announce that Lambos Digital was awarded Best Pay-Per-Click (PPC) Agencies in Charlotte for the second year in a row. Our paid search department is extremely excited to share the news as we've worked all year to ensure our client's media strategy and execution was delivered with flying colors. Best Pay-Per-Click (PPC) … Continue reading Lambos Digital Awarded Best Pay-Per-Click (PPC) Agencies in Charlotte 2021

How Apple’s iOS 14 Release May Affect Your Ads

Apple has announced new changes with IOS 14 that will impact how Facebook tracks conversion event data. This impact all businesses advertising leveraging mobile apps, as well as those that optimize, target, and report on website conversion events from the Facebook pixel. Apple will prompt all apps in the app store in accordance with their … Continue reading How Apple’s iOS 14 Release May Affect Your Ads