Today we will cover a simple approach to getting your paid search management in check. Regardless of wether you have been running ads previously or not, this article should give you some fast tips to enable more effective and consistent performance for your paid search accounts. What is active paid search management? Active paid search … Continue reading Benefits of Active Paid Search Management
Tag: Conversions
Summary Do not, I repeat do NOT allow poor conversions tracking to limit your potential for paid search success. Time and time again I stumble across businesses who spend thousands of dollars only to realize months later they could have saved thousands. The worst is having to find out that your "paid search agency" years … Continue reading Why Measuring The Right Conversions Matter